How many of you ladies have ever opened a Christmas gift from a boyfriend or husband that left you wondering, what was he thinking?? If you’ve ever pondered what inspired the purchase of your mother’s Christmas Hoover in ’71 – or the dustbuster incident of ’85 – I believe I’ve found the answer. We have the mad men of mid-century Madison Avenue to thank for those oh-so-practical gifts! Take a look at some of these vintage ads, and you’ll see what I mean.
Now, in all fairness, the cartoon ladies look absolutely thrilled with their brand new vacuums. There’s no wonder fellas of a certain generation thought the best lady’s gifts were the ones that made it easier for wives to take care of their husbands (to his credit, I’m not sure Santa’s buying it). What more could a girl want?
A toaster! Obviously. After all, as soon as the gifts are opened and the wrapping paper and Christmas bows picked up, it’s time to get busy with breakfast. After that there’s no time to waste. Christmas dinner won’t cook itself, will it? If she already has all the mixers, toasters and pressure cookers she could want – don’t fret. There’s still the laundry!
I admit – I have to give a little leeway on this one. I imagine any woman who was previously using a washing board or an old fashioned manual wringer washer would be well and truly over the moon to receive anything that could cut that particular chore down to hours instead of days. No sympathy on the iron or washing powder, though.
Finally, I’ve saved the best for last.
Thank goodness the ladies of 2014 have SuperJeweler…and our own checkbooks!
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